The rise of free job boards and communities like Craigslist drastically changed how recruiters and companies engage job seekers and fill positions. Under this model, companies use social networking as well as free job boards to build communities and publish openings. Unlike expensive recruiting options, job boards, newspapers, third party headhunters and recruiters, using free job posting methods comes at its own price, your time.
For many small businesses and recruiting teams, they can’t afford to use these expensive options. Large job boards, depending on their functionality and additional options offered, can cost from $250 to thousands of dollars a month. This doesn’t include time spent finding the right job board or the amount of time you spend combing through the potentially hundreds of resumes from candidates who are overqualified or under qualified for your position. And the reality is that posting on job boards is just as complicated and time consuming for the recruiter as it is for the job seeker. [Editors Note: This is why SmartRecruiters made a job posting wizard. One click to the top free job boards saves time, and money.]
While using these free job posting websites and social networking communities requires time spent, companies often find unforeseen benefits in return – engagement and relationships with job seekers as well as a greater scope of employment branding and control. Controlling your message, content, and brand in a way that only a corporate recruiter or hiring manager can.
Some of my favorite free job posting sites are not really job board sites at all. Craigslist offers a job posting option as well as a resume database where you can find a newly relocated candidate. Additional sites I’ve had much success are Indeed and Jobrapido.
With a little creative thinking and research, posting your job opening and recruiting on free job sites can save you money reaching a new and different candidate audience. As the recruiter you control to spend as much or as little as you want. Control to use your recruiting dollars and hiring resources in the best possible way. Get your team involved in the hiring process. Small companies can look big - together – and are poised to make an impression with prospective candidates while filling positions at a much less cost per hire all on a shoestring budget.
I’ve always believed that posting job openings shouldn’t be expensive or difficult and with a little effort, research, and gumption posting your jobs to free sites like social networking platforms and other free communities and job boards can lower your cost per hire.
And in a world where conversations often focus on reducing expenses, stretching your dollar, and lowering your cost per hire, free job postings can do just that. Because when the boss is happy, everyone’s happy.
Jessica Miller-Merrell, SPHR is a HR consultant, new media strategist, and author who writes at Blogging4Jobs. Jessica is the host of Job Search Secrets, an internet television show for job seekers.
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