Balsam Brands Analyst (Entry-level)

  • Redwood City, CA
  • Full-time

Job Description

Balsam Brands is looking for talented, driven individuals to join our growing team as entry-level Analysts. As an Analyst, you will be placed in a critical function and will gain exposure to the-inner workings of a fast growing, multi-channel retailer.

You will learn the analytical and creative skills to carry you through your career. You will work closely with several internal teams, developing cross-functional expertise and gaining significant exposure to every aspect of the business. You will be provided exceptional mentorship throughout your journey, both formally through a development mentor program, and informally with other team members.

Finally, you will become part of the unique and fun Balsam family, enjoying activities such as (but not limited to!) outings with fellow Analysts, birthday lunches, summer golf outings, Christmas in July, volunteer events, and general comradery unique to our close-knit Balsam culture!

What you’ll bring to the table:

  • Eagerness to learn
  • Analytical and inquisitive mind
  • Creative thinker and fast learner
  • Ability to work independently and as part of a team
  • Ability to manage multiple projects at once
  • Ability to work with both qualitative and quantitative information
  • Eagerness to take initiative and perform above expectations
  • Willingness to jump in to help accomplish tasks
  • Demonstrated history of teamwork

Here are our Redwood City openings!

CRM Marketing Analyst:

Responsibilities: You will be a part of our email marketing and catalog teams, helping to execute cross-channel marketing strategy to reach customers at each stage in their customer lifecycle journey. You will create marketing messages using data insights to engage our customers and drive customer retention.

Ideal Role For: Candidates with strong verbal and written communication skills who enjoy using both the right and left sides of their brain to create great customer experiences.

eCommerce Tools Analyst:

Responsibilities: You will become familiar with a number of enterprise-class tools we use to run the eCommerce business at Balsam Brands, including a Digital Asset Management (DAM) tool, Product Information Management (PIM) tool, and our hybris eCommerce platform. You will be trained on how to use these tools to manage images, data, and onsite merchandising assets.

Ideal Role For: Candidates with a love for software tools, excellent attention to detail, and strong process skills.

Performance Marketing Analyst:

Responsibilities: You will drive SEM traffic and revenue to our Webstores by focusing on our paid marketing initiatives – including text, display, and video ads. You will analyze PPC performance utilizing a variety of analytics tools, perform keyword research and expand PPC accounts, perform ad copy and landing page testing & analysts.

Ideal Role For: Candidates who are creative, love teamwork and like to get things done!

SEO Analyst:

Responsibilities: You will be hands-on in executing our overall Search Engine Optimization strategy for our portfolio of sites. You will identify SEO issues and find dynamic solutions, while ensuring that our sites’ content is appropriate, optimized and organized. You will also serve as a key liaison for our global team.

Ideal Role For: Candidates who are excellent collaborators and communicators and who thrive managing detail-rich projects from start to finish.

Site Merchandising Analyst:

Responsibilities: You will be responsible for seasonal site merchandising across several of our webstores, including introducing new products, maintaining product attributes and merchandising over time, updating imagery on the site seasonally, and creating and improving content (buyer’s guide, media page, etc.). This is a cross-functional role, working closely with Design, Content, and Site Managers.

Ideal Role For: Candidates with strong visual skills, excellent attention to detail, and strong verbal and written communication skills.

Additional Information

About Balsam Brands: Balsam Brands is a multi-brand Ecommerce retailer with roots in holiday and home décor. We strive for excellence in everything we do and present a unique opportunity to those who are seeking to have a meaningful impact in a fast-paced, high-energy environment.

To celebrate its 10th anniversary and beyond, our flagship brand, Balsam Hill, is partnering with Macy’s to present "Deck The Halls", a wondrous float bringing the magic of Christmas to life in the annual Macy's Thanksgiving Day Parade®!

Balsam Brands is honored to be the recipient of multiple awards: 

  • Forbes: America’s Best Small Companies (2016)
  • Inc. 5000: America’s Fastest Growing Private Companies (2012, 2013, 2014, 2015)
  • Internet Retailer: Top 500 Retail Websites (2011, 2012, 2013, 2014, 2015)
  • San Francisco Business Times: Fast 100 – Fastest Growing Bay Area Companies (2012, 2013, 2014, 2015)
  • Silicon Valley Business Journal: 75 Fastest Growing Private Companies (2012, 2013, 2014, 2015)

    The company's outward focus on building trusted consumer brands along with its internal focus on excellence and being a great place to work have propelled it to consistent, rapid growth. 

    Location: Redwood City, CA

    Notes: This is a full-time, permanent position with benefits. 

    Contact: Please submit cover letter, resume, and a copy of your transcript. Please include in your cover letter a dish that you would like to bring to one of our potlucks!

    At Balsam Brands, we are dedicated to diversity in our dynamic and growing workforce and are proud to be an equal opportunity employer. We consider qualified applicants without regard to race, ethnicity, religion, age, disability, protected veteran status, marital status, citizenship, gender expression or identity, sexual orientation, or any other legally protected status.