Marketing Manager

  • Full-time

Company Description

BlaBlaCar is the global leader in long-distance carpooling. We are an innovative and fast-growing company building a unique community of members to transform the way people travel!

For more information about us, please visit www.BlaBlaCar.com/DreamJobs

Job Description

BlaBlaCar is looking for a Marketing Manager to join its Spanish team. Awarded with the National Prize for Marketing Innovation in Spain, BlaBlaCar is the European carpooling leader and is growing at an exceptional pace.

As a Marketing Manager you will play a key role in increasing the awareness and adoption of BlaBlaCar. You will take the lead of the Spanish Marketing Team and help define the marketing strategy and budget for BlaBlaCar in Spain. You will be joining a very skilled and motivated team of people, whose goal is to accelerate BlaBlaCar's growth. Thus, the position requires a sharp, analytical mind and an entrepreneurial spirit. You should be able to envision and plan future campaigns in advance whilst rolling up your sleeves to ensure that the current ones are as efficient as possible.

What you will directly contribute to:

  • Managing Marketing budget allocation;

  • Defining Marketing Strategy;

  • Owning copywriting / messaging;

  • Buying and optimizing media for ATL;

  • Taking care of Agency Management : Internal (Design & Channel Experts) and External (media buy, local creative agencies);

  • Building & maintaining marketing partnerships;

  • Managing team of local Channel Marketing Managers (one at the moment).

Qualifications

What you’ll need to be successful:

  • A minimum of 3-5 years of experience in online marketing, preferably working in a digital company/startup;

  • Excellent proficiency in marketing jargon: CPC, CPL, conversion funnel and other online metrics;

  • Excellent proficiency in Excel;

  • Strong analytical and troubleshooting skills with a passion for testing and optimising;

  • Offline marketing experience is a plus;

  • Native level in Spanish and fluent in English.

Additional Information

A few practical details about the role

  • Start: As soon as you are ready!
  • Location: Madrid
  • Contract: Full time permanent contract
  • Compensation: depending on profile and experience

What we offer all of our employees

  • A start-up spirit that fosters agility, teamwork and impact;
  • Challenging career opportunities in a high-growth and fast-paced environment;
  • An inspiring working environment including state-of-the-art office spaces;
  • Free carpooling to live our value “Think it. Build it. Use it.";
  • Annual BlaBlaBreak which takes us all for an unforgettable weekend;
  • Weekly BlaBlaTalks when we learn from each other;
  • Weekly Tech Demos;
  • And many more benefits - check them out on BlaBlaCar.com/dreamjobs.

What is next?

If you are ready to join our exciting journey, please apply below: upload your resume in English (PDF format) and answer our questions in English.

Kindly note that only complete applications will be reviewed by our hiring team and that all your information will be kept confidential.

You can expect us to review your application within the following 4 weeks. If your application fits our requirements, we will invite you for a phone interview, followed by two in-house interview sessions.