Brandpoint is one of the country’s leading content marketing agencies, providing content strategy, development and distribution services to brands across the country. Clients turn to us to plan, create and spread content that builds brand awareness, establishes trust and credibility, and puts their brand names at the top of consumers’ minds when it’s time to buy.

Content marketing is one of fastest growing areas companies are looking into when it comes to marketing their brand.

• Own the Brandpoint's Marking Automation practice, including but not limited to: the design, implementation, execution, maintenance, reporting and optimization.
• Work with sales teams and Marketing Manager to map complex business requirements into functional implementation plans within marketing automation environment
• Design, build and execute marketing campaigns and components, including but not limited to: lead scoring, landing pages, maintaining and segmenting prospect lists Test and optimize landing pages
• Manage and report prospect data to stakeholders
• Contribute to additional web and email copywriting projects, as well as lead generating downloadable content
• Collaborate with sales teams, Marketing Manager and other key leaders to better our marketing automation practice and our marketing efforts. 

What we need to see: 

• At least 6 months of hands-on experience using Pardot or a similar marketing automation tool (Marketo, Eloqua, Hubspot, etc.)
• Bachelor's Degree in Marketing, Communications, Journalism or Business
• Solid understanding of marketing principles and lead generation tactics
• Knowledge of content marketing and online marketing best practices
• The ability to consistently develop and share content that drives business and educates our clients and their consumers
• Participate and lead discussions, meetings and presentations
• Cultivate a quality marketing automation and teamwork, as well as a fun/positive work environment
• Passion for growth and innovation with a desire to have a health work/life balance
• Excellent verbal and written communication skills 

What is nice to see but not required: 

• Previous experience working in an agency setting is preferred
• Previous experience with the following programs/software: Wordpress, Salesforce and Exact Target preferred

A LITTLE QUIRKY BUT LOTS OF FUN

Brandpoint is a fun place to work. Casual dress code (expand your blue jean collection). Flexible work hours and arrangements (we’re family people ourselves!). Bi-weekly yoga sessions (warning: ease in to this). Pick-up basketball games (ditto). Biking and running and what-not at lunch (did we mention we’re right on the bike line to downtown?). Pot lucks, beverages, snack and company picnics (average belt expansion = 1 notch despite the exercise). Even the occasional human Foosball game (don’t ask!). And much more. Everybody fits in and find friends here. And works hard. Then there’s the other stuff: medical and dental, generous Paid Time Off Plan, volunteer time, 401K plan, health and dental benefits, even that scary flu shot every fall (optional). And more.

What You Can Expect From Brandpoint:

• Competitive pay 
  
• Deep marketing support to enhance your selling ability
• Fast-paced, entrepreneurial environment
• Healthy work-life balance
• A team that wants to WIN!
• All that other good stuff (see sections above and below)

Employee Benefits Include:

• Employer subsidized Medical benefits
• Group dental benefits
• 401(k) with company match
• Employer paid Life, AD&D and Long Term Disability insurance
• Flexible Spending Options (FSA) - Medical and Dependent Care
• Optional Short Term Disability and Additional Life for you, your spouse and/or your children
• Generous Paid Time Off program
• Employer contribution towards a health club membership
• Free Beverages & select snacks!