SEM PPC Specialist Paid Search ClickXPosure Chicago

  • Chicago, IL
  • Full-time

Company Description

ClickXPosure is a leading digital marketing agency providing online marketing solutions that help clients across various industries generate leads and increase brand exposure.

Job Description

ClickXPosure is seeking a PPC Specialist that has solid knowledge of search engine marketing (SEM) strategies to join our expanding team. The PPC Specialist will be responsible for new account setup, account building, account optimization, and client reporting and communication.

Responsibilities

  • Create and Manage PPC campaigns using multiple platforms – e.g. Google AdWords and Bind Ads
  • Monitor multiple accounts and campaign results 
  • Ensure proper allocation of client’s budgets
  • Devise relevant solutions for PPC campaigns
  • Communicate with clients to report progress, answer questions, and provide strategies
  • Plan, prepare, execute, and analyze SEM campaigns including PPC display and re-targeting
  • Conduct extensive keyword research, analyze, and test keyword performance across multiple channels and accounts
  • Landing page testing, split testing, and optimization to deliver best possible click through rates and conversion rates
  • Track campaign activity through daily pacing reports, weekly analysis reports, and monthly budget allocation reporting
  • Work with SEO team to maximize online marketing campaigns
  • Stay on top of emerging SEO and SEM trands and technologies
  • All other duties as assigned

Qualifications

 Requirements:

  • 2+ years of relevant PPC management experience
  • Creative and results oriented mindset
  • Organization skills
  • Exceptional communication skills
  • Ability to analyze data and use data to drive optimization
  • Strong customer service skills & attention to detail
  • Ability to handle multiple accounts in different industries
  • Hands-on experience with Google AdWords and Bing Ads
  • Google AdWords Certification is preferred

Additional Information

This is an on-site position.