CrowdStreet is a crowdfunding platform connecting accredited investors with high-quality, professionally-managed real estate investments. We give investors direct access to previously inaccessible commercial real estate investment opportunities. Real estate operators now have access to a new source of capital at competitive rates and flexible terms. We are located in Portland's Pearl District, with a small office in Bend, OR.

We are looking for a Marketing Manager to join a rapidly growing startup that is democratizing individual consumer access to direct investment in institutional-quality commercial real estate opportunities through a transparent and frictionless online marketplace, CrowdStreet.com. This highly visible marketing position will play a critical role in the success and growth of CrowdStreet and will interface directly and frequently with the executive team and investor members. We offer a generous employee stock option plan, flexible work hours, and a fun work atmosphere where you will not only learn and grow your own abilities, but be part of transforming commercial real estate investing.  

We’re not looking for just anyone, but a special individual with unique marketing superpowers that can hit the ground at a full sprint. We are seeking a self-starter with extensive experience in digital and social media marketing and a deep focus on consumer-oriented websites who can create and execute a cross-channel marketing plan. If you believe you have what it takes to lead the evolution of marketing at CrowdStreet, contribute to a high-energy team focused on driving exponential growth and fundamentally disrupting the established commercial real estate market, we’d like to hear from you.

• 5-7 years of professional marketing experience for a consumer internet and/or software products company including at least 3 years of digital marketing and web analytics.
• Proficient in social media campaign execution for demand generation, lead nurturing and customer relationship development.
• Technically minded self-starter capable of quickly mastering the use of new marketing tools, technologies and techniques.
• Skilled in digital advertising and email marketing. Experience with tools such as Google Analytics, Buffer, Pardot, AdRoll, etc.
• Experience with content, design and ad creation tools including Adobe PhotoShop, Illustrator, InDesign and Premier highly valued.
• Exceptional written and verbal skills required.
• Excellent time management and project management skills.
• Bachelor’s level degree in Marketing, Advertising, Journalism, Digital Media or other business related area.

Primary Responsibilities Include:

• Collaborate with the VP of Marketing to create a cross-channel marketing plan.
• Lead the tactical execution of the marketing plan.
• Develop corporate brand awareness and broad-market understanding of CrowdStreet products and services among real estate investors.
• Develop and execute a social media campaign strategy, curate topics for posts, create posts, track outcomes and refine the methodology.
• Engage the social community via rich, relevant and timely content that grows social followers and drives new investor member registration.
• Analyze website traffic data using Google Analytics and other tracking tools. Use results to refine marketing strategies and redirect advertising spend to maximize ROI.
• Develop email campaigns using Pardot marketing automation and Salesforce CRM.
• Put your creative skills to work to develop digital ads, print ads, conference materials, sales toolkits, brochures and other marketing collateral.
• Demonstrate excellent written and copy editing proficiency.
• Conduct marketing programs within the allocated budget.

Secondary Responsibilities Include:

• Collaborate with the executive team to evolve and refine corporate messaging, positioning and branding.
• Assist the Operations Team launch and market new property postings.  
• Coordinate the planning and execution of PR campaigns with a 3rd party PR firm.
• Develop press releases, communicate announcements with media outlets and coordinate interviews with executives.
• Collaborate with media outlets to develop contributed content articles.
• Respond to media requests for information.
• Create case studies, white papers and blog articles, often by working collaboratively with a technical writer.
• Drive conference planning, preparation and event logistics.
• Analyze market trends and remain knowledgeable of industry news.

• Reports to the VP of Product & Marketing.
• Limited travel required (5% or less).
• Competitive salary, full benefits and stock options.
• No formal vacation policy. We’re all professionals. Take time as you need it.
• Located in Portland, OR. (no relocation or remote employment)

With the passage of Jumpstart Our Business Startups Act (JOBS), the $300 billion commercial real estate financing market is ripe for disruption. CrowdStreet provides a crowdfunding marketplace that connects accredited investors with institutional-quality real estate investments. With its cloud-based fundraising and investor relationship management platform, CrowdStreet offers real estate operators, funds and private equity companies an online vehicle to raise capital and manage relationships with new and existing investors more efficiently and cost effectively. Based in Portland, OR, CrowdStreet was founded in 2013 by a team with deep experience in commercial real estate, finance, consumer Internet and software development.