VP, Sales Strategy

  • Full-time

Company Description

Founded in 2008 and headquartered in Santa Barbara, California, Invoca helps the modern marketer drive inbound calls and turn them into sales. Our platform delivers the inbound call intelligence required for marketers to optimize customer engagement and sales beyond the click. From attribution to intent, marketers gain a complete understanding of the customer’s journey across digital, mobile and offline touch points so they can optimize their marketing spend, drive quality inbound calls and deliver a better customer experience.

Invoca is successful because of our people, whom we consider world class. We are all dedicated to building a great company and product while providing growth opportunity and learning for all of our dedicated team members. We are different, we are innovative, we are customer focused and dedicated to winning. 

We are here...

  • To develop outstanding and innovative technology, as the means to solve our customer's problems.
  • To win by playing fair. We challenge ourselves to be the best and do what it takes to triumph, without compromising our integrity.
  • To consistently exceed our customer's expectations. We strive to deliver the best possible customer experience, from the smallest detail to the largest deal.
  • To have fun. We're in this for the long haul, so we better love what we do and enjoy doing it together.
Join us and add to our culture, we seek your input and contribution to our success.

Job Description

Responsibilities include:

  • Track the drivers of sales productivity (pipeline, sales cycle, close rate, deal size) and run programs to increase revenue per rep.
  • Create the coverage model, aligning hiring, quotas, compensation and territories to company goals (and investment in pipeline generation)
  • Refine the go-to-market model, aligning hiring & roles to the market opportunity. Define an engagement model that includes field reps, inside sales, sales engineers, and customer success managers.
  • Define and maintain a simple account ownership model in Salesforce CRM, enforcing best practices for data quality throughout the organization.
  • Leverage productivity metrics to develop and manage sales compensation plans, quotas, and incentive promotions.
  • Collaborate with Marketing to train Sales with effective collateral, content, demos, objection handling, pricing, and deal support.
  • Identify the key metrics for business health and fully understand what drives those metrics; get the business to the point where you can look at the drivers and not just report the actuals
  • Build an analytical framework for providing data-driven insights to: a) optimize existing resources; b) prioritize investments; and c) identify broken processes, missed handoffs, etc.
  • Own the customer lifecycle - helping leadership to understand the proficiency with which we turn interest into order forms, activations into high adoption, renewals into add-on sales
  • Drive strong CRM usage across all customer-facing roles - with clear methodology on sales stages, competitor identification, pipeline management (by month) and forecast categories
  • Establish approvals and escalation paths for pricing, revenue recognition, and basic contract terms like length and billing frequency. 
  • Work with product marketing to deliver, and assess the effectiveness of, our pricing and packaging, sales enablement, competitive intel, and deal support.

 * This role can also be located in San Francisco or San Jose 

Qualifications

  • 10 years plus of progressive experience in high-tech, preferably SaaS, or consulting.
  • Detailed understanding of sales process, sales forecasting, Salesforce CRM, territory management, and incentive compensation required.
  • Strong strategic, analytical, and financial modeling skills.
  • Strong written, verbal, and interpersonal skills.
  • Experience hiring and developing a team.
  • Experienced in presentations to senior executives.
  • Bachelors degree required, MBA preferred.

Additional Information

Invoca Offers:

Competitive salary and performance compensation

Stock options in a fast-growing company

Excellent medical benefits and paid time off

401K plan with company matching

The chance to work closely with a management team with big wins under its belt

Onsite employee Pub!

Be part of dynamic team in the best work environment in Santa Barbara

If you’re a smart, motivated, high-integrity rock star, come join our team!

To all recruitment agencies not contractually engaged with Invoca:Invoca does not accept agency resumes. Please do not forward resumes to our jobs alias, Invoca employees or any other company location. Invoca is not responsible for any fees related to unsolicited resumes.