Marketing Specialist

  • Full-time

Company Description

Jinko Solar is one of the world's leading PV Solar panel manufacturers, with a strong and growing presence across the globe.  With a vertically integrated model, producing high quality crystalline ingots, wafers, cells and mono- and multi-crystalline PV panels.  We employ over 10,000 individuals throughout our offices in Asia, Europe, Africa and North America, and continue our growth by expanding into South America in 2013.  As one of the largest manufacturing bases for solar products, we also established a global R&D center in partnership with leading universities to engage in continuous technology innovation to high-power, best-matched solar solutions for customers.  For every member of our staff, solar energy is not just a business.  It is also a means of contributing to a greener tomorrow through persistent efforts and passion.  "We build your trust in the sun" is our core value.  We continuously innovate and provide the highest quality PV products and services to deliver the best solar energy solutions for our partners.  For more information, please visit: www.jinkosolar.com

Job Description

  1. Assist with the development and execution of regional Marketing planning, ensuring alignment with the global branding objectives and the US business targets
  2. Assist with the writing and editing of promotional literature, newsletters, direct marketing and press releases

  3. Responsible for executing marketing activities, including managing all aspects of US tradeshows, conferences, workshops, customer events, direct marketing, internet and online social media, etc

  4.  Assist US team with managing advertising initiatives and media plans

  5. Provide feedback and best practices to the HQ Marketing team on a consistent basis

  6. Develop sales tools, training material, assist in theme and content development for a variety of projects

  7. Support Sales and Business Development by providing strategic marketing collateral such as sales presentations, case studies, research reports, etc.

  8. Conduct detailed, organized, and timely market research, including state specific incentives, as required by US GM

  9. Manage incoming media requests and interviews

  10. Coordinate with sales team regarding ongoing campaigns and produce case studies for such campaign

  11. Manage all aspects of Trade Show attendance

  12. Assist with US Business Development projects, as requested by US GM

Qualifications

Qualifications:

1. Degree in Marketing, Communication, Journalism, or Business Management

2. Previous experience or interest in Solar Industry Experience a strong plus

3. Excellent communication and prioritization skills required

4. Strong knowledge of Salesforce

5. Strong business acumen, conceptual and creative thinking

6. Strong interpersonal skills

7. Ability to deal with ambiguity, and work in a fast paced environment

8. Must be willing to travel up to 60%

Additional Information

To apply, please send an email to:  [email protected]