FMCG Brand Manager
- Full-time
Company Description
An FMCG company in Achrafieh
Job Description
Responsibilities:
- Develop a growth vision and strategy for the brands portfolio using a breakthrough thinking and a brand and customer understanding.
- Develop and implement the brand business plan, driving business growth.
- Lead for an understanding of brand performance for the team and in the market.
- Spend at least 75% of the week in the market place and not behind the desk.
- Maintain the brand integrity across all company marketing initiatives and communications ‘AS THE BRAND GUARDIAN “.
- Analyze consumer research and business data to intelligently guide strategies and marketing investments.
- Ensure that marketing assets, web content, and community materials meet the caliber of brand guidelines and strategic brand goals.
- Working with the sales team, wholesalers and retail clients to deliver product propositions and communications which add value to the customer and consumer.
- Identify opportunities and innovation ideas.
- Drive ROI on all brand investment.
- Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends.
- Analyzing brands of competitors, consumer trends and shopping behaviors.
- Collaborating with advertising agencies to manage the brand’s marketing campaigns.
- Managing the stock conditions and triggering reordering of product.
- Controlling goods receiving and stocking by regular visit to the warehouses.
- Other tasks in line with this function maybe requested.
Qualifications
Requirements:
- Bachelor’s degree in marketing or equivalent curriculum;
- Minimum 4 years of experience in a similar position;
- Familiarity and skill with the tools of the trade in marketing;
- Presentation skills, persuasiveness, adaptability, innovation, good judgment;
- Effective skills in oral and written communication, both in Arabic and English; French is a plus;
- Knowledge of computer applications as they apply to job responsibilities;
- Ability to analyze, interpret and use data in decision-making;
- Ability to plan, organize and prioritize;
- Ability to think creatively and innovatively;
- Demonstrate team building skills through collaboration across all internal/external partnerships;
- Ability to work collaboratively with others along with excellent communication skills;
- The ability to lead, motivate and manage teams;
Additional Information
Schedule:
Monday till Friday, from 8:30AM till 4:30PM
Salary:
From USD 2,500 (paid in Lollars) + NSSF + Commission paid in fresh USD