Senior Digital Fashion Copywriter

  • Full-time

Company Description

Lyst is a technology platform that revolutionises the way people shop for fashion. We connect millions of consumers globally with the world’s leading fashion designers and stores, giving them a simpler, more engaging and more effective shopping experience. Lyst has grown over 300% every year since launch in 2011 and has raised over $60M from top-tier investors including Accel, DFJ, Balderton and the teams behind LVMH, Michael Kors and Oscar de la Renta.

Job Description

Lyst is looking for a motivated and creative senior digital fashion copywriter, who will be an integral part of a highly productive team working to drive high levels of search engine visibility for Lyst.com. 

We believe incredible SEO boils down to three core streams of work: Trust, Relevance and Authority, and working under the Content Manager and Head of Organic Acquisition, you’ll be tasked with developing and scaling our content, covering high quality, user focused copy.

The ideal candidate will have worked in the online fashion/luxury industry, have a passion for premium fashion and be able to deliver exceptional copy to tight deadlines. This is an ideal position for an experienced copywriter or SEO copywriter, looking to step change their experience in a creative and fast moving team.

Key Responsibilities:

  • Writing exceptional, customer focused SEO content across a large number of pages.
  • Proactively seeking out new areas of the website which require content, and then working to write and upload this content to the website.
  • Working closely with and proofreading, editing and coaching the Junior Digital Fashion Copywriters.
  •  You’ll own areas of content, ensuring that we’re always centering ourselves for organic success.

Qualifications

Essential:

  • Ability to demonstrate great organisational and project management skills, with an immense degree of focus.
  • Demonstrable fashion knowledge.
  • Impeccable attention to detail.
  • Strong team working and communication skills.
  • Have good commercial sense and be able to spot & exploit opportunities in a pro-active manner.
  • You have entrepreneurial DNA and thrive in autonomous, unstructured, high-energy environments.

Preferred Background:

  •  You’ll be able to demonstrate case studies where you’ve developed high quality content on a large scale.
  •  Strong understanding of and passion for the fashion ecommerce landscape and wider fashion industry.

Additional Information

You will be working with a passionate and expert team that loves to push the boundaries of both the fashion e-commerce space and Organic performance. You will be challenged, supported and have the opportunity to learn a lot. You will work in a fast paced, autonomous environment with like minded people who are passionate about what they do.

We care deeply about career development and helping our industry become a more inclusive and diverse place and we work hard to lead by example. Our workplace is dynamic, diverse and highly collaborative. You will join a company with:

  • A world class team of engineers and data scientists
  • 5M duplicated products detected and merged using product image features (http://www.slideshare.net/ejlbell/fashion-productdeduplication)
  • 72k crowd-sourced labels generated per day
  • 40k product gender classifications per day via deep learning
  • 500k recommended products per day
  • our internal analytics system collects 100M data points/day

...and a team that… 

  • Believes Best Idea wins, not the loudest voice in the room or the most senior
  • loves to work on lots of open source projects - https://github.com/lyst and https://github.com/SSAW 
  • Gets invited to talk at great events all over the world
and enjoy our great benefits:


  • Training and conference budget
  • A clothing allowance
  • Internal training opportunities (want to learn Python, or improve your presentation skills?)
  • Desk beer Fridays
  • A well stocked kitchen and fridge
  • Things that keep you happy and healthy: Yoga in the office regularly, football teams, netball teams, board game nights and burger eating clubs.