Advertising Operations Coordinator

  • Richmond, VA
  • Full-time

Company Description

Media General

Job Description

  The Advertising Operations Coordinator will be part of the team responsible for implementing digital ad campaigns on Media General's television station websites and partner products. Think of the position as air traffic control for digital ads. The goal is to not only ensure that ads arrive safely, but to reach best possible performance.

As an Ad Ops Coordinator, you’re responsible for trafficking, monitoring, and troubleshooting issues for advertising campaigns.  Daily responsibilities include:
• Set up, and QA advertising campaigns using multiple ad-serving platforms
• Review, test, and QA ad creative
• Troubleshoot ad serving errors and report discrepancies
• Provide reports on campaign delivery and performance
• Process creative changes and campaign updates
• Support advertising sales teams with day to day operations, with focus on providing excellent customer service.

Must have excellent verbal and written communication skills, great organizational and prioritization skills, strong problem-solving drive and ability to execute solutions. Experience with Microsoft Office, particularly Excel and Outlook, is a key qualification. Preferred experience includes data entry; basic knowledge of Flash, HTML and JavaScript; general knowledge of web publishing and digital advertising.  Must be outgoing, proactive, friendly, and work well under pressure.  Ability to manage multiple projects with conflicting priorities in a deadline driven environment is key to success.  Pre-employment drug and background screen required, EOE, M/F/D/V. Apply online at


Job Requirements


Essential: professional verbal and written communication skills; intermediate Excel proficiency; proficient with Outlook; great organizational and prioritization skills; independent problem-solver; highly self-motivated and detail-oriented; can work independently or in a team; some knowledge of HTML; data entry. Preferred: familiar with HTML, Flash, Javascript.

Additional Information

Company Overview

Media General is a leading provider of news, information and entertainment across broadcast television, digital media and mobile platforms, serving consumers and advertisers in strong local markets, primarily in the Southeastern United States. The company's broadcast operations include 18 network-affiliated television stations and their associated digital and mobile media services. Media General's network affiliations include eight NBC stations, eight CBS, one ABC and one CW.

Six of our stations operate in the Top 40 markets in the United States. Media General's stations reach more than one-third of TV households in the Southeast and more than 8 percent of U.S. TV households. Media General got its start in the television business in 1955 when it launched WFLA-TV in Tampa, Florida, as an NBC affiliate. Today, WFLA is the company's largest TV station, operating in the 14th largest DMA in the United States.

All your information will be kept confidential according to EEO guidelines.