Assistant Event Manager - Northern Virginia

  • Richmond, VA
  • Full-time

Company Description

MKTG INC is an International marketing services agency that builds global, national and local communities around brands by engaging consumers through experiential, digital and social media. We’re uniquely designed to scale and reach impassioned audiences around the World, as well as in their own backyards. 

Headquartered in New York, with offices in Cincinnati, Chicago, London, Los Angeles and San Francisco, we have over 6,500 full-time brand ambassadors, 42 field offices, and produce over 70,000 brand experiences each year.

Job Description

Organizational Purpose

  • Responsible for recruiting top quality promotional models for on and off premise event execution within market
  • Effectively train promotional staff on CLIENT brands, programs, marketing code and policies and procedures to ensure execution excellence
  • Appropriately staff events according to target consumer, account selection and program KPI’s
  • POS coordination and warehouse management for all local event activity
  • Effectively manage execution through on-site attendance and/or quality control methods
  • Ensure all event reporting is entered accurately and timely into the online database
  • Actively seek out and identify local event opportunities for CLIENT portfolio
  • Fully versed in StreetMap Segmentation
  • Solid knowledge of local state alcohol laws and regulations relative to promotional activity

Financial Responsibility


  • Manage the payroll and expense processes of promotional staff within market
  • Manage the road account check reconciliation within market
  • Manage personal Travel and Entertainment (T&E) expenses

Management Responsibility

  • Reports to Event Manager
  • Direct reports – Promotional Models



  • Manage the Promotional Model (PM) pool to ensure the PM base supports the needs of the business
  • Staff all promotions with appropriate and trained PMs
  • Ensure proper coordination, kitting, and utilization of POS
  • Accurately enter, maintain, and review event data in the EMC
  • For quality control purposes, attend, monitor and evaluate events. Make recommendations to improve quality of events.
    Assist the Event Manager in the compilation of monthly reports
  • Attend monthly regional conference calls
  • Collect, review, approve and forward all appropriate paperwork to the corporate office (new hire, time sheets, expense reports, etc)
  • Cascades CLIENT’S responsible marketing code 


  • One year administrative background
  • Strong communication and problem solving skills
  • Strong organizational skills
  • Promotional experience in Wine and Spirits is preferred
  • Able to effectively source candidates to ensure a match to the position/organization
  • Proficient in Microsoft Excel, Word, PowerPoint and Outlook

Additional Information