Cluster Assistant Director of Sales
- Full-time
- Company Location: Avani+ Barbarons Seychelles
Company Description
Contemporary, relaxed and imaginative. Be it a leisurely family break or romantic escape, AVANI Hotels & Resorts provides the right space for guests who value the details that matter.
Job Description
Sales Strategy & Execution
- Assist the Cluster Director of Sales & Marketing in defining and implementing the cluster sales strategy, aligned with corporate goals, brand standards and local market dynamics.
- Provide input into and help manage the annual sales & marketing plan, including segment breakdowns, target setting and resource allocation.
- Drive proactive solicitation activities: sales calls, site inspections, trade shows, fam trips, client engagement.
- Identify and develop new business opportunities in assigned markets (domestic, regional, and international) and segments (leisure, corporate, groups, weddings, MICE).
- Maintain and grow existing key account relationships (tour operators, wholesalers, corporate clients, luxury travel advisors) to secure repeat business and maximize yield.
- Collaborate with Revenue Management, Reservations and Marketing to ensure pricing, packaging, occupancy and ADR are optimized.
Team Leadership & Development
- Support the recruitment, training, coaching and performance management of the sales team across both resorts.
- Establish and monitor individual and team sales targets; review performance regularly and drive corrective action when needed.
- Promote a high‐performing sales culture, through leading by example, sharing best practice, maintaining strong product knowledge and brand / service standards.
- Provide timely and accurate reporting on sales activities, forecasts, pipelines, market trends, and competitor insights to senior management.
Operational & Financial Management
- Assist in setting and monitoring the departmental budget, forecasting and revenue projections.
- Ensure all sales contractual obligations, proposals, group bookings and space releases are processed accurately and efficiently.
- Work closely with other departments (Operations, F&B, Weddings/Events, Marketing) to deliver a seamless guest experience and convert bookings into outstanding stays.
- Monitor market intelligence (demand, competition, emerging segments, travel trends) and incorporate into sales tactics and action planning.
Brand & Guest Relationship
- Represent the cluster at industry events, trade shows, sales missions and client site visits to boost brand visibility and capture new business.
- Uphold the brand values and service standards of both AVANI+ and Anantara resorts, ensuring guest satisfaction aligns with the sales promise.
- Engage in client entertainment, site inspections and familiarization trips to deepen relationships and enhance the guest/sales journey.
Qualifications
- Bachelor’s degree in Hospitality Management, Business Administration, Marketing or related field (or equivalent).
- Minimum 3-5 years’ experience in hotel/resort sales in an international environment, preferably in luxury or upscale brands; cluster or multi-property experience is a strong advantage.
- Proven track-record of achieving sales targets, developing key accounts, and leading a sales team.
- Excellent understanding of hotel sales dynamics, group, packages/weddings, and agency/distribution channels.
Skills & Attributes
- Strong commercial acumen, analytical skills, with the ability to interpret market data, forecast, and adjust strategy accordingly.
- Exceptional networking and relationship-building skills; confident presenting to senior clients and stakeholders.
- Excellent communication skills in English.
- Ability to lead, motivate and develop a sales team; high energy, results-driven, proactive and self-motivated.
- Strategic thinker with hands-on execution capability; able to manage multiple tasks, deadlines and properties simultaneously.
Additional Information
We are recruiting this role for Avani+ Barbarons Seychelles & Anantara Maia Seychelles Villas. This position reports to the Cluster Director of Sales & Marketing. This position is for local.