Come and help us empower learners to access online education
At Open Universities Australia (OUA), we believe that quality education should be accessible to everyone, regardless of where they are or their prior educational experiences. When we excel at our jobs, we change lives every day. Our values are the compass guiding our journey: we act for our customers, take care of each other, and we work to continuously improve.

The Head of Brand & Marketing is not just another job; it's an opportunity to further empower lifelong learners and education providers. You'll be the visionary behind our brand strategy, translating it into a key enabler of our business strategy. You’ll be driving positive brand health today and tomorrow. Your canvas is vast, spanning lifelong learners, education providers, external stakeholders, and our dedicated team.

What does success look like?

• Building Brand Health: Craft a brand that resonates and drives marketplace success, sustainability, and our purpose.
• Digital Marketing Mastery: Lead integrated and digitally mature marketing communications that fuel growth in learner and partner participation.
• Strategic Partnerships: Forge strategic alliances with agencies and external stakeholders, aligning efforts for business success.
• Exceptional Team Leadership: Foster high-performance teams, enhancing digital maturity and cultivating world-class marketing skills.

Here’s what a normal day might look like for you.

Strategic Brand Management

• Evolve brand strategy for a clear and consistent brand positioning.
• Ensure delivery of a brand experience in line with our promise.
• Monitor trends and maintain a deep understanding of the market.

Sustainable Marketing Investment

• Oversee integrated marketing activities aligned with our strategic objectives.
• Measure and report on marketing impact.
• Ensure alignment with evolving digital marketing standards.

Strategic Partnerships

• Manage agencies and third parties to achieve brand and business goals.
• Build deep agency relationships and alignment with our brand strategy.

People Leadership

• Lead and empower marketing and communication professionals.
• Support growth and development through learning systems and practices.
• Foster collaboration across customer-facing areas to deliver on our brand promise.

Governance and Compliance

• Manage cost centers, budgets, and forecasting.
• Ensure compliance with risk mitigation plans and advertising standards.
• Oversee third-party supplier contracts and performance.

Here are some of the ways you will bring your best to this role

• Bachelor's degree in Marketing, Business, or a related field (Master's preferred).
• Proven track record in senior-level marketing roles.
• History of leading successful brand and marketing initiatives.
• Collaboration with C-suite executives and strategic decision-making.
• Innovation in identifying and leveraging emerging marketing trends.
• A demonstrated contribution to business growth and brand enhancement.
• Skills in guiding, motivating, and developing marketing and communication teams.
• A history of fostering a collaborative and innovative team culture.
• Collaboration across departments to align brand and business goals.
• Extensive experience in large-scale, integrated marketing campaigns.
• Leveraging market insights and data to enhance ROI and business outcomes.

What do we offer?

• Not-for-profit salary packaging benefits, including novated leasing
• Competitive market salary along with annual individual and company incentives
• Discounted gym memberships and health insurance
• Learning and training opportunities
• Subsidised study opportunities
• Paid subscription to Calm as part of our commitment to health and wellbeing
• Inclusive leave policy to swap and recognise significant events that fall outside of our public holidays
• Workation leave – work anywhere for 10 days of the year

OUA is committed to building and fostering an inclusive, diverse workplace. Our marketplace is for everyone, so is our workplace. Come and share your personal experiences, your perspectives, and your background with us as we continue to help students transform their lives.

We strongly encourage candidates of all backgrounds to get in touch, even if you don’t meet all the requirements of the advertised position. It’s highly likely you’ll bring something to the workplace that we haven’t thought of yet, and we would love to hear from you.