We believe everyone should be able to participate and thrive in the economy. So we’re building tools that make commerce easier and more accessible to all. We started with a little white credit card reader but haven’t stopped there. Our new reader helps our sellers accept chip cards and NFC payments, and our Cash app lets people pay each other back instantly. We’re empowering the independent electrician to send invoices, setting up the favorite food truck with a delivery option, helping the ice cream shop pay its employees, and giving the burgeoning coffee chain capital for a second, third, and fourth location. Let’s shorten the distance between having an idea and making a living from it. We’re here to help sellers of all sizes start, run, and grow their business—and helping them grow their business is good business for everyone.

As Square diversifies its product portfolio and customer base, the need for effective segmentation, focused messaging and coordinated cross-channel marketing is critical to the company’s sustained growth. A Product Marketing Lead ensures that the right customers are getting the right message, through the right channels and represents the customer’s voice in product strategy discussions and decisions. The ultimate goal is to make sure we are building the right products and to drive growth and usage of the various products within the overall portfolio.

We are looking for a creative, results-oriented, data-driven leader to join Square as a Product Marketing Lead working on Square’s Point of Sale products. The ideal candidate will have a solid understanding of product strategy, branding and marketing and have a track record of cross-functional leadership. They should also posses exceptional analytical and communication skills.

You will:

• Identify target customers, their needs, and how products will meet those needs

• Partner and collaborate with Product Management to define the product feature roadmap, while incorporating feedback from a broad range of cross-functional teams

• Develop key marketing messaging that will resonate with the target market

• Drive the go-to-market plan, ensuring that all customer-facing teams are on-message and maximizing each channel

• Drive post-launch marketing programs for sustained product growth

• Review competitive offerings and drive ongoing differentiation

• Offer creative problem solving and analytical reasoning

You have:

• A BA/BS degree or equivalent practical experience

• 10+ years professional experience

• 5+ years working in a product marketing capacity (partnered closely with product management and/or engineering to represent market requirements and with sales to support product launches)

• Strategy consulting experience strongly preferred

• Strong quantitative analytical ability and excellent written and oral communication skills

• Comfort in a face-paced, entrepreneurial, start-up environment

At Square, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.