We started with a simple idea - that everyone should be able to accept credit cards - and we’ve been rethinking buying and selling ever since. For sellers, we’re creating one cohesive service to run your entire business, from a register in your pocket to analytics on your laptop. For buyers, we’re making it faster to order from the businesses you love and more fun to pay your friends back. Buying and selling sound like simple things - and they should be. Somewhere along the way, they got complicated. We’re working hard to make commerce easy for everyone.

Square is hiring an Ad Operations Specialist to oversee the day-to-day trafficking and management of online campaigns. This role requires expertise in campaign management, tag management, testing, QA and reporting. The role will be responsible for monitoring and reporting on performance, keeping a finger on the pulse and performance of Square campaigns.

You will: 

• Manage the daily performance of Paid Search and Social programs through campaign management software
• Build and project manage testing plan to launch new audiences and creatives within social channel
• On-going financial management (budget and forecast) of campaigns
• Analyze campaign performance, pull reports, and make recommendations for optimization
• Work closely with the internal analytics team to implement any necessary custom programming for conversion or event tracking on websites.
• Create, implement, and maintain tags and tracking URL’s for all digital campaigns.
• Generate, QA, and troubleshoot implementation of conversion tags, tracking pixels and scripts. Anticipate and identify issues with campaigns or ad tech partners.
• Monitor and troubleshoot campaign pacing and performance issues caused by discrepancies, creative rejections, etc.
• Identify process inefficiencies and ways to improve operations workflow
• Resolve tracking and reporting discrepancies between internal systems and/or partners/vendors
• Review trafficking plans and work with Analytics team to ensure proper collection of data.

You have: 

• 1-3 years of experience in Digital Media Operations, Digital Ad Ops, Digital trafficking.

• In-depth knowledge of technologies and processes involved with the following technology platforms:

• Web analytics tracking (tagging and log file based). Expertise in Tealium is preferred.

• Campaign Management tools like Kenshoo, Marin, Nanigans or similar.

• Ad serving and campaign tracking technologies

• Proven experience providing (high level) technical requirements and features (e.g. tagging, data architecture and database management)

• Experience with conversion rate optimization (CRO) / AB / Multivariate testing

• Excellent project management and cross-functional capabilities

• Attention to detail is crucial for success in this role; diligence, self-starter mentality, and exceptional organization skills are required

• Technical skills such as SQL, Python, R/SAS/Stata a plus

At Square, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.