Marketing Campaign Manager, Automated Communications Team

  • Full-time

Company Description

We believe everyone should be able to participate and thrive in the economy. So we’re building tools that make commerce easier and more accessible to all. We started with a little white credit card reader but haven’t stopped there. Our new reader helps our sellers accept chip cards and NFC payments, and our Cash app lets people pay each other back instantly. We’re empowering the independent electrician to send invoices, setting up the favorite food truck with a delivery option, helping the ice cream shop pay its employees, and giving the burgeoning coffee chain capital for a second, third, and fourth location. Let’s shorten the distance between having an idea and making a living from it. We’re here to help sellers of all sizes start, run, and grow their business—and helping them grow their business is good business for everyone.

Job Description

The Automated Communications Team (ACT) builds and manages the tools our partners need to execute, deliver, and optimize our communications across our channels. We define communications channels broadly to be the mediums or teams that deliver messages to our sellers either through scalable or 1:1 interactions. We aim to incorporate automation, including machine learning, deeply into our processes and also to allow our partners to move faster by building self-service tools for execution and analysis.

The Marketing Campaign Manager will be responsible for the facilitation and execution of marketing campaigns to the millions of customers who use our products to run their businesses. The right candidate will coordinate and lead partner trainings to ensure product specialists are up-to-date on the tools available to create and send campaigns. This team member will also serve a vital role in managing campaigns to keep them moving forward while maintaining the integrity of every communication. This person will create timelines, manage the QA process, coordinate across multiple stakeholders, execute campaigns, and ensure we are automating work whenever possible.

You will:

  • Have an understanding of the Square portfolio of products, their target customers and benefits, and how you will contribute to their adoption by delivering campaigns to our installed base of customers.

  • Work cross-functionally: you will work closely with Growth Managers, Product Analysts and Product Marketing Managers to understand the goals and audience for every campaign; with Copy, Design, and Legal to bring campaigns to the finish line; and with Analytics to ensure we target the appropriate audience and measure the impact of all campaigns.

  • Partner with Automation Specialists to identify opportunities to automate campaigns and resolve any campaign deliverability issues.

  • Demonstrate adaptability to sudden changes in scope, schedule, or design of projects. Clearly communicate project changes to relevant stakeholders.

  • Ensure project deadlines are met and campaigns are delivered on time or ahead of schedule.

  • Work closely with localization team to ensure campaigns are global ready.  

  • QA all campaign communications, ensuring that links are working and creative and content is accurate.

  • Ability to identify and implement process improvements.

Qualifications

You have:

  • A minimum of two years work experience in an operational role involving task planning and execution.

  • An interest in and basic understanding of email marketing.

  • Excellent communication skills. You can work cross-functionally with various types of teams.

  • Razor-sharp attention to detail with an interest in defining and improving operational processes.

  • Ability to influence and collaborate with cross-functional teams.

  • Flexibility to accommodate emerging responsibilities and last-minute changes, but ability to push back when necessary.

  • An ability to deliver results whether working independently or as part of a team.

  • An ability to keep yourself on schedule with little to no supervision.

  • An ability to own and manage the execution of campaigns from front to back, including taking initiative to troubleshoot errors, and assess and initiate improvements to the execution process.

Even better:

  • Experience in B2B marketing, with exposure to both small and medium-sized businesses.

  • Basic understanding of SQL.

  • Basic understanding of HTML.

  • Experience with email service providers.

Additional Information

At Square, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

Privacy Policy