Product Manager, Appointments

  • San Francisco, CA
  • Full-time

Company Description

We believe the economy is better when everyone has access. When everyone has room to grow. No one should be left out because the cost is too great or the technology too complex. We started with a little white credit card reader but haven’t stopped there. We’re empowering the independent electrician to send invoices, setting up the favorite food truck with a delivery option, helping the ice cream shop pay its employees, and giving the burgeoning coffee chain capital for a second, third, and fourth location. We’re here to help sellers of all sizes start, run, and grow their business—and helping them grow their business is good business for everyone.

Job Description

Square is built by an incredible team that is on a mission to make commerce easy for all types of businesses. As one of our three vertical solutions, Square Appointments helps businesses in the services industry succeed. We build innovative solutions that provide businesses with everything they need to run their business: scheduling and online booking, a point of sale that tracks customer details, and a secure, fast payments system. As a Product Manager on the team, you will have an opportunity to drive impact for the millions of small businesses utilizing our platform to start, run and grow their business. This is a senior position with an opportunity for people management and to manage a fast-growing, industry-leading product end to end.

You will be responsible for defining the products strategy, coordinating and executing projects, and optimizing our customers journeys through all stages of the funnel (from onboarding to becoming successful, active sellers on the platform). Our approach is both customer-focused and data-driven. So you will need to dig in to deeply understand our customers and their needs, define and analyze experiments, and guide our world-class team to move fast and ship remarkable solutions.

In this role, you will also collaborate closely with designers, engineers, analysts, marketers, and other cross-functional team members within the organization to ensure that our product reaches customers and provides a remarkable, delightful experience. Thus, on any given day, your job may include identifying growth levers for the product, building new experiences, iterating on experiments, and planning or prioritizing initiatives. You should also be willing to take risks and push boundaries, trying anything and everything that helps drive Square Appointments long-term success.

If you're looking to lead the growth and direction of a fast growing business within Square, you will find this role compelling, challenging, and rewarding.

You will:

  • Help shape and drive the strategy for Square Appointments

  • Define the key objectives and ensure KPIs are tracked for measuring success

  • Interview and deeply understand the jobs-to-be-done of our sellers

  • Create hypotheses and work closely with our product, engineering, analytics and marketing teams to document, design, implement, and analyze growth experiments

  • Prioritize a roadmap and be the champion for requests from outside the team

  • Work with our executive leadership team as well as leaders across product to grow our active seller base

  • Influence key stakeholders throughout Square in order to align resources and prioritization


You have:

  • 5+ years of experience in a product management role, ideally with a product during a product of hyper-scaling, that has served millions of customers, internationally.

  • Strong customer empathy and experience shaping product direction and execution based on customer needs.

  • A good eye for great customer experiences and a deep desire to only build remarkable solutions.

  • Comfort with data analytics and statistics to retrieve, manipulate, and visualize data as necessary in order to design effective experiments and use quantitative intuition to interpret results.

  • Understanding of potential acquisition channels (social, paid, affiliate, sponsorships, SEO, word-of-mouth, etc.) and their advantages, trade-offs, and idiosyncrasies.

  • Creativity, strategic thinking, and leadership skills.

Ideal Candidates May Have:

  • Experience building their own company or participating within a startup during a hyper-growth phase.

  • Growth PM experience at a company with an established Growth practice (e.g. Facebook).

  • Domain experience with scheduling-focused products (e.g., working at OpenTable, Eventbrite, Ticket Master, etc.).  

  • Empathy (and experiences) running businesses that run on appointments (i.e. ran or worked closely with a small biz that relied heavily on appointments).

Additional Information

At Square, our purpose is to empower – within and outside of our walls. In order to build the best tools for the businesses and customers we support all over the world, we have to start at home with a workforce as diverse and empowered as our sellers. To this end, we take great care to evaluate all employees and job applicants equally, based on merit, competence, and qualifications. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. We encourage candidates from all backgrounds to apply and always consider qualified applicants with arrest and conviction records, in accordance with the San Francisco Fair Chance Ordinance. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us by sending an email to assistance(at) We will treat your request as confidentially as possible. In your email, please include your name and preferred method of contact, and we will respond as soon as possible.