Marketing Manager: Web, Content & Social

  • Melbourne, Australia
  • Full-time

Company Description

We believe the economy is better when everyone has access. When everyone has room to grow. No one should be left out because the cost is too great or the technology too complex. We started with a little white credit card reader but haven’t stopped there. We’re empowering the independent electrician to send invoices, setting up the favorite food truck with a delivery option, helping the ice cream shop pay its employees, and giving the burgeoning coffee chain capital for a second, third, and fourth location. We’re here to help sellers of all sizes start, run, and grow their business—and helping them grow their business is good business for everyone.

Job Description

Square is looking for a strategic and creative marketer to join our marketing and acquisition team in Australia. This is a newly created, multifaceted role with scope to grow. You will oversee the Square website, editorial and social content -- managing the production and writing of all content with an emphasis on SEO.  This is an excellent role for candidates that have 3+ years of relevant experience and are excited about using their skills alongside a strong marketing team to build one of the strongest brands in Fintech within Australia.

You will:

  • Oversee Squares TownSquare Blog and all other owned educational content

  • Be @SquareAU on social media Twitter, Facebook, Instagram

  • Own Square's social + editorial calendar

  • Report analytics regularly, helping drive quarterly goals and grow channel benchmarks

  • Manage Squares small team of freelance content contributors

  • Drive and optimise performance of Squares owned marketing channels

  • Grow our community and engage with Square sellers on these channels

  • Work closely with SEO, Marketing and Communications to define and drive product and educational narratives

  • Monitor Organic Search performance of Square and top competitor sites

  • Partner with our analytics team to create and deliver recurring SEO performance reports, provide actionable insights for senior executives and stakeholders, collaborate on quarterly progress reviews and forecasts

  • Manage the website experience and drive ongoing tests and improvements to the customer experience

  • Build and execute against a roadmap of testing and optimisation experiments

  • Communicate results and implications of ongoing redesign / test results to a wide audience, including senior stakeholders

  • Be comfortable using content management systems and customer experience optimisation software

Work Environment & Benefits:

Private insurance coverage for you and eligible dependents

Monthly gym stipend

Daily meal allowance

Progressive startup office environment centrally located in the Melbourne CBD

Qualifications

You have:

  • 3 - 5+ years experience in a related field

  • Experience in all, or most of the following: managing websites, content marketing, social media and editorial

  • A love of writing and content production with an eye for detail; down to the last character, image crop, and line break

  • Experience with content management and analytics platforms

  • Working knowledge of SEO best practices, search engine algorithms and ranking strategies and passion to stay abreast of news and trends in SEO and online marketing

  • An autonomous self-starter who isnt scared to roll their sleeves up to get projects done

Even Better:

Experience in B2B marketing, with exposure to both small & medium-size businesses

Your Application Should Include:

A description of yourself in a single tweet

Related links (website/portfolio, Twitter, Instagram, LinkedIn, Facebook, etc.)

Additional Information

At Square, our purpose is to empower – within and outside of our walls. In order to build the best tools for the businesses and customers we support all over the world, we have to start at home with a workforce as diverse and empowered as our sellers. To this end, we take great care to evaluate all employees and job applicants equally, based on merit, competence, and qualifications. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us by sending an email to assistance(at)squareup.com. We will treat your request as confidentially as possible. In your email, please include your name and preferred method of contact, and we will respond as soon as possible.