Brand Planner

  • Dublin, Ireland
  • Full-time
  • Current Square Employee?: Apply via go/jobs with your Square email.

Company Description

Square builds common business tools in unconventional ways so more people can start, run, and grow their businesses. When Square started, it was difficult and expensive (or just plain impossible) for some businesses to take credit cards. Square made credit card payments possible for all by turning a mobile phone into a credit card reader. Since then Square has been building an entire business toolkit of both hardware and software products including Square Capital, Square Terminal, Square Payroll, and more. We’re working to find new and better ways to help businesses succeed on their own terms—and we’re looking for people like you to help shape tomorrow at Square.

Job Description

Reporting into our EU Head of Brand, Content and Community, you will play a critical role in shaping the voice of Square and bringing our mission of economic empowerment to Europe. Your scope will be extensive spanning creative concept development, media planning and more. You will have experience working on innovative brands, either in-house or at an agency (with multiple market experience a bonus), and have previously worked on a variety of marketing programs to increase brand and product awareness.

You Will:

  • Play a key role in the development of campaign strategies & plans for multiple markets, including choosing the appropriate channel mix and budgets
  • Author creative briefs and messaging frameworks for campaigns spanning our brand and product ecosystem.
  • Collaborate closely with wider marketing teams to develop best-in-class media strategies to successfully launch new campaigns and achieve key business goals
  • Partner with our world class internal creative team to define requirements, shape concepts, and provide critical perspective on aspects of production.
  • Manage local agency relationships and functions, including creative, media, and budget oversight/management
  • Partner with Marketing Analytics and any 3rd party vendors to measure campaign effectiveness and analyse campaign performance


You Have:

  • 5+ years of marketing experience with 3+ years in a brand marketing, creative or media agency role
  • Experience working on brand marketing activities, including above-the-line, offline, online and content marketing initiatives
  • Proven track record of managing multiple projects at once, with excellence.
  • Excellent verbal and written communication skills
  • Strategic thinking and solutions led approach

Even Better:

  • Experience working in or with creative and media agencies
  • Experience in B2B marketing, with exposure to both small & medium-size businesses
  • Knowledge of Tech, FinTech, Payments, or Small Business industries in the UK
  • Experience adapting creative work coming in from other geographies/countries
  • Experience working across multiple European markets.

Additional Information

At Square, our purpose is to empower – within and outside of our walls. In order to build the best tools for the businesses and customers we support all over the world, we have to start at home with a workforce as diverse and empowered as our sellers. To this end, we take great care to evaluate all employees and job applicants equally, based on merit, competence, and qualifications. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us by sending an email to assistance(at) We will treat your request as confidentially as possible. In your email, please include your name and preferred method of contact, and we will respond as soon as possible.


At Square, we want you to be well and thrive. Our global benefits package includes:
  • Healthcare coverage
  • Retirement Plans
  • Employee Stock Purchase Program
  • Wellness perks
  • Paid parental leave
  • Paid time off
  • Learning and Development resources
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