Content & Community Marketing Manager - English/Spanish bilingual

  • Dublin, Ireland
  • Full-time

Company Description

Square, Inc. (NYSE: SQ) builds tools to empower businesses and individuals to participate in the economy. Sellers use Square to reach buyers online and in person, manage their business, and access financing. Individuals use Cash App to spend, send, store, and invest money. And TIDAL is a global music and entertainment platform that expands Square's purpose of economic empowerment to artists. Square, Inc. has offices in the United States, Canada, Japan, Australia, Ireland, Spain, Norway, and the UK.

Job Description

The Square Marketing team is responsible for driving awareness and consideration of Square's brand, purpose, and product solutions in order to generate demand and ultimately revenue for the business. Our Dublin-based EU Marketing team is growing rapidly and looking for an experienced content marketer to play a critical role in bringing our mission of economic empowerment to Europe. Reporting to the EU Manager of Brand, Social & Content Marketing, your impact will be felt across critical paid, owned and earned surfaces.

You Will:

  • Develop and implement editorial and social media strategies that align to key business goals
  • Develop and manage the content strategy across owned and earned platforms for Square and engage directly with Square customers in multiple markets
  • Own the editorial calendar and be responsible for driving growth through distribution and promotional strategies. You'll also report on performance of channels and content efforts.
  • Grow our editorial and social channels through paid, owned, and earned distribution strategies.
  • Help develop a community of businesses that can support one another as well as become effective advocates and champions for Square in different markets.
  • Spearhead the relationship with internal and external creative partners, defining requirements and ensuring our brand and products are brought to life on strategy and through excellent positioning and messaging.
  • Partner with our demand generation team and external media agencies to develop best-in-class content marketing strategies and ensure cohesion in our brand and messaging/tonality.
  • Partner with Marketing Analytics to measure effectiveness and understand drivers of impact
  • Provide impeccable financial stewardship. You'll ensure budget asks are grounded in sound data and strategy. You'll also forecast and monitor spend with precision and efficiency.

Qualifications

You Have: 

  • Fluency in English and Spanish
  • 4+ years experience in content-forward marketing roles (e.g. social media, content marketing, partnerships etc.)
  • Strategic input into content around brand, product, and/or educational narratives
  • Experience with social, content management and analytics platforms
  • Strong copywriting skills across various topics
  • Design and creative skills including experience using design tools like Photoshop, InDesign, and/or Figma

Even Better:

  • Experience working across multiple European markets.
  • Social analytics knowledge
  • Experience working with or knowledge of Demand Generation and Lead Generation best practices

Additional Information

We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Square is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, based solely on the core competencies required of the role at hand, and without regard to any legally protected class.

We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible.

Perks

At Square, we want you to be well and thrive. Our global benefits package includes:

  • Healthcare coverage
  • Retirement Plans
  • Employee Stock Purchase Program
  • Wellness perks
  • Paid parental leave
  • Paid time off
  • Learning and Development resources

Square, Inc. (NYSE: SQ) builds tools to empower businesses and individuals to participate in the economy. Sellers use Square to reach buyers online and in person, manage their business, and access financing. Individuals use Cash App to spend, send, store, and invest money. And TIDAL is a global music and entertainment platform that expands Square's purpose of economic empowerment to artists. Square, Inc. has offices in the United States, Canada, Japan, Australia, Ireland, Spain, Norway, and the UK.

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