Since we first opened our doors in 2009, the world of commerce has evolved immensely – and so has Square. After enabling anyone to take a payment and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn’t work together. So we expanded into software and started building integrated, omnichannel solutions – to help sellers sell online, manage inventory, run a busy kitchen, book appointments, engage loyal buyers, and hire and pay staff. And across it all, we’ve embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow all in one place.

Today, we’re a partner to sellers of all sizes – large, enterprise-scale businesses with complex commerce operations, sellers just starting out, as well as merchants who began selling with Square and have grown larger over time. As our sellers scale, so do our solutions. We all grow together.

There is a massive opportunity in front of us. We’re building a business that is big, meaningful, and lasting. And we are helping sellers around the world do the same.  

Our Global Marketing team helps businesses learn about Square and engage with our ecosystem of products and services. As our UK Head of Growth Marketing, you'll help ensure we achieve our full business potential. Reporting directly to our UK Head of Marketing, you will ensure we are optimising our marketing channels to maximise growth in key lower funnel metrics such as acquisition/conversion, new seller quality and lead generation. You'll lead a team across several high growth and metrics-focused disciplines, such as performance marketing and lead generation, and partner with numerous teams within and beyond marketing (including Product Marketing, SEO, Finance etc.) to achieve your goals.

You Will:

• Lead and set the agenda for an ambitious growth team.
• Increase our investments and actions in channels such as performance marketing and lead generation to maximise our growth.
• "Own the numbers". You will understand what's happening with our business in the UK. You will socialise this understanding and insight both in standing reporting forums and reflexively.
• Be an entrepreneurial and visionary growth marketing lead…..sparking ideas around both initiatives/experiments/pilots and process improvement.
• Evolve us to a more "full funnel" way of attracting, growing, retaining, and creating advocates out of our customers. This means intense collaboration with our website team, product teams and others to ensure our paid and owned channels are cohesive, connected and optimised collectively.
• Work with our Brand and Analytics teams to better understand how lower and upper funnel marketing activities are connected and influence each other.
• Help evolve our thinking around performance indicators and benchmarks, working with our Global Analytics team to improve the fidelity and value of our weekly and quarterly reporting.
• Inspire and ensure a proper cadence of high value experimentation and testing in our growth marketing efforts.

You Have:

• 8+ years of experience in growth marketing disciplines including experience in paid performance marketing and lead generation.
• People management experience and a passion for developing diverse, motivated and high-performing teams.
• Proficiency with quantitative and data visualisation/BI tools such as Excel, Looker, Tableau, etc.
• Experience working with marketing measurement methods and tools, including multi-touch attribution, incrementality testing, A/B testing, and beyond.
• An understanding of how to use platform-specific creative to optimise different channels.
• Have worked with marketing data...from search to paid social to data-driven display advertising.
• Excellence in project management. There will be many concurrent and high velocity workstreams. Proactive management and communication.
• Experience with landing page and broader website content/treatment testing. Website analytics know-how is also helpful.

We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Square is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, based solely on the core competencies required of the role at hand, and without regard to any legally protected class.

We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we’re doing to build a workplace that is fair and square? Check out our I+D page. 

Block, Inc. (NYSE: SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD54566975, we build tools to help more people access the economy. Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services. With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral (formerly Square Crypto) builds and funds free, open-source Bitcoin projects. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD54566975 is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.