Creative Director, Beauty and Fitness

  • Full-time
  • Alternate Location: Seattle, United States

Company Description

Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn’t work together.

To solve this problem, we expanded into software and built integrated solutions to help sellers sell online, manage inventory, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we’ve embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.

Today, we are a partner to sellers of all sizes – large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We’re building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.

Job Description

The Creative Director of our Beauty and Fitness team will be responsible for leading a team to deliver beautiful, narrative-driven, creative work targeted at Beauty and Fitness businesses. Primary responsibilities include:

  • Establishing a vision and strategy for the Beauty and Fitness sub-brands

  • Managing and mentoring multidisciplinary creatives, while creating an inclusive, collaborative, and productive team culture

  • Collaborating with partners to prioritize creative projects

  • Providing clear feedback and direction to uplevel the quality and effectiveness of the work being delivered

  • Advocating for great creative work—and the needs of the team—with senior leadership

What we’re looking for

We are looking for a Creative leader who can create a vision and inspire a team to accomplish it; who has a business-first mindset about creative work; and who has a track record of leading happy, effective creative teams with inclusivity and empathy. Productivity is also a reflection of good leadership, so we are also looking for someone who values process, prioritization, and efficiency.

If you are right for this role, you will push past safe and predictable ideas, helping lead the team to create work that resonates with and inspires our Beauty and Fitness audiences. Your portfolio should represent an ability to tell culturally relevant, compelling stories with beautiful execution, regardless of the audience. You should have experience building creative for digital marketing channels like web, email, display, social, landing pages, etc. 

You will need to be seen as a trusted leader among cross-functional leadership groups. You should be experienced in weighing options based on business impact, and focusing on accomplishing business objectives as you give feedback and direction. You should have experience influencing roadmaps and partnering with product marketers (or similar) and senior leadership. You should be confident in navigating complex challenges and have an open mind to non-creative perspectives. This position will report to the Group Creative Director.


  • 10+ years of experience—open to design or copy background but must have strong sensibility for both (i.e. a portfolio that showcases high quality design and storytelling regardless of background)

  • 3+ years management experience; ideally diverse creative teams of 4+ people

  • Some relevant experience in terms of channels, challenges, and/or audiences:

    • Channels: Web, email, digital ads, organic, social, landing pages, sales enablement

    • Challenges: Moving upmarket, changing brand perceptions to address a new audience, building audience-specific creative within a larger umbrella brand, doing creative work in a fast-paced environment, localization for international markets

    • Audiences: SMB, Beauty, Fitness, + generally Tech, B2B, Fintech, Saas 

  • Experience in in-house creative teams; ideally with a mix of agency and in-house experience

  • Experience marketing a product through both audience-first storytelling, as well as lower funnel conversion tactics

Additional Information

Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that geographic area. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.

Zone A: USD $202,500 - USD $247,500
Zone B: USD $202,500 - USD $247,500
Zone C: USD $202,500 - USD $247,500
Zone D: USD $202,500 - USD $247,500

To find a location’s zone designation, please refer to this resource. If a location of interest is not listed, please speak with a recruiter for additional information. 

Benefits include the following:

  • Healthcare coverage
  • Retirement Plans including company match 
  • Employee Stock Purchase Program
  • Wellness programs, including access to mental health, 1:1 financial planners, and a monthly wellness allowance 
  • Paid parental and caregiving leave
  • Paid time off
  • Learning and Development resources
  • Paid Life insurance, AD&D. and disability benefits 
  • Perks such as WFH reimbursements and free access to caregiving, legal, and discounted resources 

This role is also eligible to participate in Block's equity plan subject to the terms of the applicable plans and policies, and may be eligible for a sign-on bonus. Sales roles may be eligible to participate in a commission plan subject to the terms of the applicable plans and policies. Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.

We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, without regard to race, color, religion, gender, national origin, age, disability, veteran status, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. 

We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we’re doing to build a workplace that is fair and square? Check out our I+D page

Additionally, we consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

Block, Inc. (NYSE: SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD, we build tools to help more people access the economy. Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services. With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral (formerly Square Crypto) builds and funds free, open-source Bitcoin projects. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.

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