Senior Business Intelligence Analyst, Global Marketing Reporting

  • New York, NY, United States
  • Full-time

Company Description

Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn’t work together.

To solve this problem, we expanded into software and built integrated solutions to help sellers sell online, manage inventory, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we’ve embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.

Today, we are a partner to sellers of all sizes – large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We’re building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.

Job Description

As a Senior BI Analyst on the Marketing team, you will join an organization whose mandate is to build and maintain foundational data and reporting infrastructure essential to driving Square’s revenue growth, optimizing spending, and measuring impact of marketing campaigns. You will support our global marketing teams in bridging the gap between business requirements and technical implementation. You are a self starter and can work independently. Your work will have a direct impact on hundreds of stakeholders at Square.

You Will:

  • Own marketing planning and reporting infrastructure for the org’s core executive-level dashboards from ingestion, transformation, and visualization to ensure highly accurate and reliable business reporting

  • Partner with marketing analytics & strategy, finance, international insights teams, the central attribution team, and business leads to identify reporting opportunities and gaps; adapt dashboards to ever-changing measurement needs

  • Translate opportunities into highly leveraged and effective visualizations for marketing’s main reporting suite; ability to manage a variety of stakeholders and timelines is mission critical

  • Have a deep understanding of marketing attribution and marketing KPIs

  • Sit at the junction between technical and business stakeholders and identify upstream infrastructure changes that may impact reporting. Communicate impact to the marketing org and champion reporting parity across other channel dashboards & metric nomenclature

  • Orchestrate the quarterly planning and re-forecasting data ingestion process between marketing strategy and finance

  • Make code improvements to optimize for pipeline efficiency in reporting pipelines


You Have:

  • 5+ years of analytical experience in business operations, data engineering, analytics, and data science, or consulting; 3+ years with an advanced degree

  • Strong technical skills in SQL, ETL development, and data analysis

  • Strong business intuition and ability to understand complex business systems and translate them to efficient & scalable technical solutions

  • Solid written and verbal communication skills and knowledge to build strong relationships and influence across the organization

  • Ability to navigate a wide breadth of marketing metrics related to both organic and paid channels

  • Comfort working in a fast-paced, matrixed organization, with multiple stakeholders across time zones

  • Experience adhering to strict timelines required for quarterly marketing forecast ingestions & lock

  • Strong experience with data visualization in Looker, Tableau, or equivalent business intelligence tool

  • Experience in evaluating marketing campaign effectiveness and marketing analytics is a plus

  • Knowledge in data warehousing architecture and concepts, and dimensional data modeling is a plus

Additional Information

We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, without regard to race, color, religion, gender, national origin, age, disability, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. 

We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we’re doing to build a workplace that is fair and square? Check out our I+D page

Additionally, we consider qualified applicants with criminal histories for employment on our team, and always assess candidates on an individualized basis.


We want you to be well and thrive. Our global benefits package includes:

  • Healthcare coverage
  • Retirement Plans
  • Employee Stock Purchase Program
  • Wellness perks
  • Paid parental leave
  • Paid time off
  • Learning and Development resources

Block, Inc. (NYSE: SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD, we build tools to help more people access the economy. Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services. With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral (formerly Square Crypto) builds and funds free, open-source Bitcoin projects. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.

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