Marketing Campaigns Manager

  • Full-time

Company Description

ToutApp is the leading provider of sales acceleration solutions that helps sales teams streamline communications to close more deals. ToutApp’s robust email tracking, templates and analytics help sales teams increase overall engagement throughout the sales process. Founded in 2011, ToutApp has more than 80,000 salespeople using its platform, with enterprise customers including Atlassian, Dropbox, Optimizely, Jive, Namely and more.

Job Description

We’re looking for a Marketing Campaigns Manager who can manage multi-channel campaigns to promote ToutApp. The primary focus of this role will be around creating, maintaining and analyzing nurture campaigns. We're also looking for someone who can engage, educate and drive new leads to our growing sales team. We're looking for someone who can identify opportunities to generate new leads while create efficiencies in our existing marketing programs through automation. You will be a part of our small yet nimble marketing team of self starters looking to paint the story of ToutApp. Join us!


Responsibilities / What You’ll Be Doing:

  • Develop and take strategic lead on new nurture programs to promote ToutApp at each stage of the buyer’s journey
  • Optimize current nurture campaigns 
  • Define KPIs, analyze performance and optimize nurture programs on an ongoing basis
  • Align closely with our content management team and strategically distribute content at each phase of the campaign
  • Design and execute the optimal distribution channels and landing pages for each campaign, based on target, objectives and strategy
  • Help create and manage the quarterly calendar for campaign launches
  • Own the marketing automation program (Pardot)
  • Design and execute monthly webinar promotions (know what promotion works for what kind of content)

Qualifications

Requirements / What We’re Looking For:

  • BA/BS degree in marketing or related field
  • 3-4 years experience in digital marketing
  • B2B SaaS Experience
  • Experience with marketing automation systems is a plus
  • Direct experience with advertising programs 
  • Experience analyzing data and test results to optimize campaigns 
  • Experience launching webinars 
  • A clear communicator and a sense of urgency to get the job done

Additional Information

Perks:

  • Unlimited vacation
  • Employee covered benefits (medical, dental, vision)
  • An office located in San Francisco’s Financial District
  • Beer O’Clock every Friday (wine, whiskey and scotch welcome too)
  • A top-of-the-line Mac setup
  • Catered lunches


Join us and directly impact the lives of salespeople everywhere.


All your information will be kept confidential according to EEO guidelines.