Product Marketing Manager
- San Francisco, CA, USA
- Employees can work remotely
- Department: Marketing
Tradeshift is a unicorn in the fintech industry. We are disrupting a typically stagnant environment by connecting companies of all sizes and providing them with the platform and network needed to create value from old processes like procurement, invoicing, payments, and workflow. We recognize that business is both messy and social - two revelations that have driven the development of Tradeshift, a platform for all your business interactions. We work hard and our teams have great freedom and responsibility to choose the best solutions, technologies and approaches to evolve the product to the next level.
We believe that being a global, multicultural company is a tremendous strength and we have people working from 18 different countries with hubs in Bucharest, Copenhagen, Kuala Lumpur, and San Francisco. We believe that if we truly focus on how to work distributed and collaborate across locations and (home) offices, we will not only enjoy work more but also build better products for our customers, and ultimately be a better company.
About The Role
We are looking for a Product Marketing Manager with experience in B2B SaaS to help us meet the challenges of our ongoing expansion. Under the guidance of the Head of Product Marketing, you and the product marketing team will be a critical component in the entire marketing organization. You will work closely with Product Management on all aspects of product-market fit, including developing product go-to-market strategies, understanding customer and market needs, building compelling product positioning and messaging, influencing product roadmaps, enabling the field on communication strategies, and executing successful product launches.
Develop clear, concise, and compelling product positioning and messaging for the products you own
Collaborate with the product marketing team to define a broader vision for the product roadmap
Enable sales and customer success organizations to understand and articulate the value of Tradeshift’s offerings effectively
Create and manage the right set of sales tools, collateral, and enablement processes
Develop and deliver insightful market and competitive intelligence
Work closely with marketing, brand, sales, and demand generation teams to increase market presence and build pipeline and revenue
Partner with Product Management to help shape product roadmap and vision
Identify ideal customers to evangelize Tradeshift, develop references, and support case studies
Personally evangelize the Tradeshift story by delivering compelling presentations at live and virtual events
Spend time with customers to better understand market needs and gain an understanding of ICP, key personas, use cases, and value drivers for Tradeshift products
5+ years of experience in product marketing. B2B experience preferred. (Finance, SaaS, or Technology space a plus)
Proven success in developing messaging, positioning, and driving sales enablement
Agile mentality with the ability to easily move between strategic and tactical thought
Highly skilled at analytical decision-making, recognizes business challenges, and provides a path to the solution.
Ability to distill actionable intelligence from data, compile and present findings and decisions.
Ability to work in a cross-functional environment, influence decision-making, and build authority
Strong ability to translate product features into easily understood, meaningful, value-based positioning and messaging and by customers and other business stakeholders
Ability to manage multiple priorities and projects simultaneously
Skilled at working with a high degree of autonomy and the ability to execute independently on initiatives
Comfortable in a remote work environment
Excellent creative writing, story creation, and storytelling capabilities
Bachelor’s degree or equivalent experience required
We value diversity at our company. Tradeshift prohibits unlawful discrimination based on race, color, religious or religious creed, sex, sexual orientation, gender, age, marital status, veteran status, disability status or any other consideration made unlawful by applicable federal, state, or local laws. All your information will be kept confidential according to EEO guidelines.