About Visa:
Common Purpose, Uncommon Opportunity. Everyone at
Visa works with one goal in mind making sure that Visa is the best way to pay
and be paid, for everyone everywhere. This is our global vision and the
common purpose that unites the entire Visa team. As a global payments
technology company, tech is at the heart of what we do. CyberSource, a Visa
company, has been and continues to be a pioneer within the e-Commerce Payment
Management world. Our VisaNet network is capable of handling over 65,000
transaction messages per second for people and businesses around the world,
enabling them to use digital currency instead of cash and checks.

We are also global advocates for financial inclusion, working with partners around the
world to help those who lack access to financial services join the global
economy. Visa's sponsorships, including the Olympics and FIFA, World Cup,
celebrate teamwork, diversity, and excellence throughout the world. If you have
a passion to make a difference in the lives of people around the world, Visa
offers an uncommon opportunity to build a strong, thriving career. Visa
is fueled by our team of talented employees who continuously raise the bar on
delivering the convenience and security of digital currency to people all over
the world. Join our team and find out how Visa is everywhere you want to
be.

Visa will consider for employment qualified applicants with
criminal histories in a manner consistent with the requirements of Article 49 of
the San Francisco Police Code.

As part of the Global Brand & Product Marketing team, this Director will be responsible for oversight of product marketing strategy to drive business growth. Key responsibilities include global product positioning development, product marketing strategy including go-to-market approaches, performance evaluation and identification of best practices.

Responsibilities:
• Develop product marketing strategies for core products including opportunity assessment, investment needs and outcomes
• Develop go-to-market approaches for relevant core products across paid, earned, owned channels
• Produce, assess and refine communication platforms for relevant core products
• Support and where necessary lead relationship with Visa marketing agencies
• Build and operationalize consumer learning plan to ensure ongoing target audience insight and understanding
• Set goals for products and projects, track performance using internal and external sources
• Assess best practices relevant to product categories
• Develop deep level understanding of competitive activity and reflect in ongoing marketing approaches
• Consult, train and partner with regional and local teams to ensure marketing excellence

Key Partners:
• Global, Regional and Local Marketing Teams
• Global Insights, Intelligence and Measurement Teams
• Product Teams
• Visa Agency Partners

Reporting Relationship:

Reports to Senior Director, Global Brand & Product Marketing

Qualifications:
• Minimum 8 years business experience, in product, brand or consulting roles – preferably within a global organization
• Track record of success in developing and implementing product marketing strategy ideally for global brands
• Strong working relationships with and management of external agency partners
• Demonstrated ability to collaborate successfully in a highly matrixed organization
• Proven ability to partner, communicate and manage/navigate through multiple disciplines and organizational groups
• Experience building executive level communications and delivering presentations
• Proficiency in Proficiency in PowerPoint, Word and Excel is required
• Graduate degree required

Demonstrated leadership competencies:
• Strategic thinking and thought leadership
• Product/brand strategy and positioning, ideally on global level
• Proven track record in leading large scale projects
• Teamwork, interpersonal & relationship-building skills, and ability to lead by influence and example
• Strong written and oral communication, including large-group presentations
• Executive presence
• Ability to identify improvement opportunities and translate into actionable solutions

All your information will be kept confidential according to EEO guidelines.