Senior Director, Co-Brand AP

  • Singapore, Singapore
  • Full-time

Company Description

Common Purpose, Uncommon Opportunity. Everyone at Visa works with one goal in mind – ensuring that Visa is the best way to pay and be paid for everyone and everywhere. This is our global vision and the common purpose that unites the entire Visa team. 

Visa Inc. operates the world's largest retail electronic payments network, processing over 13,000 transactions per second around the world. We are a global payments technology company and cutting edge technology is at the heart of what we do. We enable the use of digital currency instead of cash and checks and Visa facilitates global commerce through the transfer of value and information among financial institutions, merchants, consumers, businesses and government entities – all with convenience and reliability in 170 countries and territories.

Visa Inc. is one of the most recognized global financial services brands. Visa celebrates teamwork, diversity, and excellence throughout the world. If you have a passion to make a difference in the lives of people around the world, Visa offers an uncommon opportunity to build a strong, thriving career. Visa is fueled by our team of talented employees who continuously elevate the delivery of our global mission.

Job Description

Responsible for leading Co-brand strategy and commercial engagements for the AP region by developing the Co-brand Go-to-market strategy, managing the sales pipeline, leading partnership negotiations to deliver committed agreements, leading program implementation and program optimization engagements.

  • Accountable for the design of the Visa AP region Co-brand ‘Go to Market Strategy’, leading the development of a global Co-brand sales strategy and annual business plan.

  • Develop and manage the AP Co-brand sales and program optimization pipeline including the definition and prioritization of the pipeline through collaboration with the Visa market leadership. Lead the tracking and reporting of Co-Brand opportunities.

  • Lead/facilitate new Co-bra nd business development activities with merchants and issuers: prospecting, lead development, and active selling for profitable new Co-brand opportunities

  • Lead negotiations with Co-brand partners that reflect the strategic nature of Co-brand relationships

  • Lead the implementation of new Co-brand programs to successful commercialization

  • Initiate and deliver Co-brand contract renewals with AP Co-brand programs

  • Evaluate and optimize existing Co-brand programs

  • Develop tools and processes for existing clients such as the tracking and delivery of commitments, metric reporting and utilization

  • Support the expansion of new partnerships through the cross selling of non-Co-brand Visa products and services


  • Extensive payments industry expertise. A minimum of 10 years business experience with related sales and management experience.

  • Deep Co-brand experience, fluent in Co-brand business development and program management best practices along with implications for issuers, networks and merchants.

  • Co-brand issuer and/or merchant experience managing a co brand portfolio P&L; preferably across a variety of AP markets and relevant industries such as airline, retail and ecommerce.

  • Deep knowledge of payment economics, financial controls and legal impacts of contract management.

  • Proven record of accomplishment of successful sales and relationship management with experience developing and managing a pipeline of initiatives and driving commercial results.

  • Demonstrated experience interacting with “C level” executives within client organizations.

  • Proven ability to develop and leverage external and cross-functional relationships.

  • Proven ability negotiating business agreements and ability to develop new business partnerships.

  • Ability to work independently and in collaboration with high level of success/achievement.

  • Consulting experience, consumer loyalty management and/or coalition loyalty experience desired.

  • Excellent written and oral communication skills.

  • Fluent in English. Additional language proficiency desired

  • Proficient in Microsoft Word, Excel, and PowerPoint.  Experience with the platform is a preferred.

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