Client Marketing Manager
- Santiago, Santiago Metropolitan Region, Chile
Common Purpose, Uncommon Opportunity. Everyone at Visa works with one goal in mind – making sure that Visa is the best way to pay and be paid, for everyone everywhere. This is our global vision and the common purpose that unites the entire Visa team. As a global payments technology company, tech is at the heart of what we do: Our VisaNet network processes over 13,000 transactions per second for people and businesses around the world, enabling them to use digital currency instead of cash and checks. We are also global advocates for financial inclusion, working with partners around the world to help those who lack access to financial services join the global economy. Visa's sponsorships, including the Olympics and FIFA™ World Cup, celebrate teamwork, diversity, and excellence throughout the world. If you have a passion to make a difference in the lives of people around the world, Visa offers an uncommon opportunity to build a strong, thriving career. Visa is fueled by our team of talented employees who continuously raise the bar on delivering the convenience and security of digital currency to people all over the world. Join our team and find out how Visa is everywhere you want to be.
This is a marketing manager role responsible for co-marketing strategies and plans in partnerships with issuers and merchants to develop issuance and usage initiatives and drive consumer brand preference in Chile.
Identify marketing opportunities with issuers and merchants and develop co-marketing strategies and programs to drive increased Visa business
Oversee all aspects of co-marketing plans, including promotions, events marketing communications, sponsorships/partnerships, online marketing, and sales support for Chile.
Define product/service positioning and messaging strategy in co-marketing plans to ensure consistent application across all components of the marketing mix.
Identify actionable consumer insights and opportunities via research programs.
Participate in client facing (issuers and/or merchant) pitch presentations and develop marketing plans as required.
Build and enhance relationships across the organization including Sales, Product, Merchant Sales and Solutions, Finance, and Legal to ensure effective implementation of marketing strategies and plans.
Reimagine the use of Visa’s key sponsorship assets, FIFA, NFL and the Olympic Games, working side by side with issuers and merchants.
Define the Social Media strategy bringing your knowledge and creativity to look for innovative ways to capitalize our social, digital and mobile channels with our clients
Demonstrated track record of developing marketing strategies based on business objectives and executing marketing programs that delivered measurable business results.
Experience managing and motivating external advertising, promotional and marketing communications agency partners.
Written and verbal communication skills and able to present with impact in English and Spanish.
- Experience working with financial indicators to measure business performance including ROI and accurately forecasting sources of cost, revenue and risk with an ability to summarize business and financial data in a useful manner for planning and decision making.
- Demonstrated teamwork and relationship-building skills.
Advanced planning, organizational and problem solving skills.
Exceptional project management with proven ability to drive consensus in cross regional and cross-functional teams.
5+ years of brand and trade marketing experience, preferably in a multi-national company or financial institution.
All your information will be kept confidential according to EEO guidelines.