Marketing Manager, Client Marketing
- Foster City, CA, USA
Common Purpose, Uncommon Opportunity. Everyone at Visa works with one goal in mind – making sure that Visa is the best way to pay and be paid, for everyone everywhere. This is our global vision and the common purpose that unites the entire Visa team. As a global payments technology company, tech is at the heart of what we do: Our VisaNet network processes over 65,000 transactions per second for people and businesses around the world, enabling them to use digital currency instead of cash and checks. We are also global advocates for financial inclusion, working with partners around the world to help those who lack access to financial services join the global economy. Visa’s sponsorships, including the Olympics (since 1986) FIFA™ World Cup (since 2006) and NFL (since 1995), celebrate teamwork, diversity, and excellence throughout the world. If you have a passion to make a difference in the lives of people around the world, Visa offers an uncommon opportunity to build a strong, thriving career. Visa is fueled by our team of talented employees who continuously raise the bar on delivering the convenience and security of digital currency to people all over the world. Join our team and find out how Visa is everywhere you want to be.
As part of the U.S. Client Marketing team, the marketing manager will be responsible for supporting the development of marketing advisory solutions including the creation and delivery of educational content for use by Visa issuers. The Marketing Manager will engage with teams across Visa and its clients to deliver programs and thought leadership to help grow our clients’ payment card business. These advisory initiatives are expected to assist clients with their key business priorities and drive incremental client and Visa revenue.
- Lead the implementation and execution of content strategy deliverables to support client education on key marketing topics
- Support marketing-related project scoping and requirements while aligning with client needs and Visa’s key priorities
Apply data-driven approach to marketing recommendations leveraging Visa data and industry research tools to capture/communicate marketing best practices and customer insights and present to clients
- Work cross-functionally to develop and implement marketing projects that leverage the best of Visa resources and expertise (e.g., with Sales, Visa Consulting & Analytics, Product)
Lead end-to-end delivery of marketing projects; manage the day-to-day prioritization of work across multiple projects, deliverables and stakeholders
- Demonstrate innovation and creativity on a day-to-day basis through effective problem solving, recommending new ideas and solutions to drive better advisory engagements
Manage ad hoc requests from key stakeholders, e.g., clients, Visa senior leadership, etc
Support budget forecasting and management
We seek experienced, proactive, high-achieving professionals to build marketing solutions for our clients. Specific requirements are:
Education: Bachelor's Degree required. MBA or other relevant Master's degree preferred.
8+ years business experience, with majority in marketing or consulting roles that involved project management, marketing or business strategy, product launches or planning
Experience with issuer marketing and/or payment industry and/or client service experience highly preferred
Experience in designing and executing multichannel marketing campaigns (i.e paid social, search engine marketing, paid social, email, direct mail etc.) across the marketing lifecycle (acquisition, usage, retention, loyalty)
Strong executive presence and comfort leading discussions with clients
Strong analytical skills and feel comfortable with numbers
Strong written and in-person communication skills
Team player with experience coordinating cross functional, end-to-end projects that included a high level of detail and ability to ensure project deadlines and budgets are met
Self-motivated. Proactive in asking questions and proposing solutions
Extensive knowledge of Microsoft Office Excel, Power Point and Word
Willingness to travel – less than 10% of the time
Visa will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of Article 49 of the San Francisco Police Code.
All your information will be kept confidential according to EEO guidelines.