As the world’s leader in digital payments technology, Visa’s mission is to connect the world through the most creative, reliable and secure payment network - enabling individuals, businesses, and economies to thrive. Our advanced global processing network, VisaNet, provides secure and reliable payments around the world, and is capable of handling more than 65,000 transaction messages a second. The company’s dedication to innovation drives the rapid growth of connected commerce on any device, and fuels the dream of a cashless future for everyone, everywhere. As the world moves from analog to digital, Visa is applying our brand, products, people, network and scale to reshape the future of commerce.

At Visa, your individuality fits right in. Working here gives you an opportunity to impact the world, invest in your career growth, and be part of an inclusive and diverse workplace. We are a global team of disruptors, trailblazers, innovators and risk-takers who are helping drive economic growth in even the most remote parts of the world, creatively moving the industry forward, and doing meaningful work that brings financial literacy and digital commerce to millions of unbanked and underserved consumers.

You’re an Individual. We’re the team for you. Together, let’s transform the way the world pays.

Position Summary

This role is responsible for driving Visa’s Digital Engagement & Media Partnerships in Australia.

 Lead Visa Australia digital and media best practice creating a "Go Beyond" digital culture

 Manage and promote key web and digital platforms including owned, earned and paid digital & social platforms including accelerating the importance of social as a core marketing muscle to move the business metrics. This includes providing support on content development, platform eveolution, systems & delivery and optimisation.

 Manage our key partnership with our media buying agency Starcom, from strategy, channel planning, digital and data to push our digital evolution upstream

 Incubate and manage new media partnerships working closely with AP digital engagement & media partnerships lead to ensure that the platforms and partnerships that are leveraged are aligned with the business needs and the needs of clients

 Local digital marketing thought leadership for issuer, merchant and partners, contributing to, and learning from AP & global team

Responsibilities

 Inspire, coordinate, and motivate the AU marketing team to #getdigital

 Work closely with the AP digital engagement & media partnerships lead to implement Visa’s web and digital strategy in Australia

 Implement a Social Media strategy for Visa Australia building on best practice learnings, Global strategy and country specific objectives

 Input to and implement the agreed mobile strategy building on best practice learnings, Global strategy and country specific objectives

 Work with local digital agencies to drive optimization and efficiencies across the multiple web assets

 Work closely with other functional groups to consolidate Visa‘s presence in the digital environment and minimize fragmentation

 Establish core KPI metrics to be used to evaluate ongoing digital marketing performance

 Manage the content publication process within the AU marketing team and from PR/Comms team

 Review web analytics data to make recommendations for optimization of site content

 Ensure policy/style/guideline standards are met, and develop and manage quarterly reviews of all Australia content to maintain its relevance

 Manage timelines and coordinate support resources from the development/host agency for deliverables

　Act as the key point of contact for digital and website management to external agencies, Visa Web Services, AP Hub Marketing and other functional groups

 Manage web development and web hosting agencies, end-to-end (including integration, billing and SOW development)

 Work collaboratively with the business to prepare detailed briefs for new web pages/websites/microsites/projects and advise on the most cost effective, efficient options

 Ensure that all web and digital assets and communications adhere to Visa key controls and brand standards

 Minimal 7 years working in a digital marketing role. Ideally in Finance, Telecommunications, Digital agency or applicable industry

 Education: Bachelors’ or business/marketing or related field with marketing foundation

Skills - Professional/Technical/Business

 Proven understanding of digital platforms and technologies

 Proven track record managing agency partners and 3rd party technical vendors

 Significant experience of developing and managing mid to large scale website platforms

 Significant experience in marketing with a strong brand management and brand communication

 Expert knowledge, skills and demonstrated track record across a range of functions including digital, brand, marketing analytics, performance management

 Strategic and innovative thinker with commercial acumen also capable of strong execution

 Strong communication, interpersonal and collaboration skills

 Strong self-management skills including demonstrable drive and energy

 Proven negotiation skills

 Project management skills

Values Driven

 Actively promotes an environment of inclusion and diversity of thought

 Communicates openly, honestly and respectfully – ensuring opinions are heard

 Proactively limit or mitigate unconscious biases when making decisions

Preferred Experience (education, skills - professional/technical/business)

 University Graduate

 Project management skills

 Website management skills

 Experience with strategic planning, creative thinking and solution development

 Excellent time management skills and ability to achieve goals with minimal management oversight

Demonstrated organizational skills

At Visa, your individuality fits right in and we embrace inclusion and diversity of thought. We are committed to creating the kind of workplace where you want to be and we can facilitate a range of flexible working arrangements for you.