Growth Marketing Analyst

  • Full-time

Company Description

Zest Health, a venture-backed mHealth startup located in downtown Chicago, is reinventing the way consumers experience healthcare and how employers pay for it. By focusing on preventative care and disease management, Zest is able to improve member well-being which ultimately makes for happier and healthier employees. Our business model is built around a cloud-based platform and accompanying mobile applications for iOS and Android that offer members access to information and help when they need it.

With our platform and mobile apps live, we’re looking to continue our increasingly rapid growth. We are seeking a Growth Marketing Analyst who can contribute to this growth by crafting marking strategies, applying content, social and growth techniques in a fun, passionate start-up downtown.

Job Description

We are looking for a Growth Marketing Analyst to focus on growing and engaging with our membership as well as our prospective member base. In this role, the analyst will span multiple areas including analytics, product marketing and product management. Candidates should have a product background with an interest in generating hypotheses, tracking results and creating deeper engagement and insights with an emphasis on data.

Responsibilities:

- Make use of a variety of data to help illustrate the value of our products in tandem with quantified growth targets

- Drive efforts across marketing channels focusing on new member onboarding, lifecycle communications and ongoing engagement

- Collaborate with other team members on establishing, testing and revising growth tactics

- Leverage tools like R, Python, Excel and other internal tools

Qualifications

- BS in Engineering, Computer Science, Marketing, Communications, Statistics or equivalent experience

- Comfort developing content and experimenting with a variety of marketing techniques

- Previous scripting and/or SQL background strongly preferred

- Previous experience in a content, product, social or growth marketing role

- Software engineering experience (or interest in learning) preferred

When applying, please send a resume as well as a story of how you have applied growth marketing personally or professionally as well as the quantitive results you obtained.

Additional Information

What we offer:

  • A strong, passionate team and board focused on making a dent in the mHealth / consumer healthcare arena
  • An opportunity to amplify the identity and culture of a growing start-up
  • Casual dress in a lively office atmosphere consisting of leadership, business development, software engineering, and nurses with additional team members coming onboard throughout the year
  • Downtown Chicago office location with a stellar view and plenty of snacks