Lexie Forman-Ortiz

Lexie Forman-Ortiz is the Community Manager at SmartRecruiters.

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Treat Candidates Like People, Not Reference Numbers

There is potential in every person you meet. What that potential is exactly varies, but the point is it’s there. When you’re in the business of recruiting, the relationships you’re able to maintain with candidates, consumers, whomever will likely make or break the chemistry of your team. And what does a team do? They build out your business. See the cycle here.
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The 10 Most Innovative Job Ads

There are millions of metaphors we can apply to hiring, but one of my favorites is comparing dating to finding a job or hiring. With that comparison in mind – let’s all take a second to ask ourselves how do we court a mate? There are lots of answers but one thing companies need to keep in mind is they have to make themselves attractive to candidates. When you’re courting a candidate you need to pull out all the stops, including awesome job ads. These companies got extra creative, and extra clever – and I bet they met the person of their dreams (in hiring terms of course)…  read more…

“The New Rules” of Getting the Job You Love

I had the amazing opportunity to present at the InforumSF and the Commonwealth Club’s, “The New Rules of Getting and Keeping a Job You Love.” The event started with a panel of speakers and then broke out into a workshop where attendees could have their resumes revised, mini-mentoring sessions, speak with recruiters, have professional head-shots taken, or come to presenting sessions which included my own, “Interviewing 101.” read more…

Why You Should Share Your Jobs on Google+

“Eighty-percent of success is showing up.” How many times have we heard Woody Allen’s famous line? Countless. Why? Because no matter what you’re referring to, it’s true.  When I think about how Social Media has changed recruiting one of the primary ideas that comes to mind is accessibility. Candidates, fans, and interseted parties now have access to brands and their employees on multiple fronts. Facebook, Twitter, LinkedIn, Tumblr, Google+, the list goes on and on… This means, if you expect to attract top talent, you need to make yourself available to them. You need to show up. read more…