SmartRecruiters Hiring Success Journal

UNLEASH Startup Awards Show Micro-Learning is What We Need Now

MobieTrain swept the recruiting startup finals today at UNLEASH, a strong message that learning and development are what employers care about now.

“Every Startup – from Google to Facebook – starts with someone believing in the idea. That’s what we are here for today!” said Jerome Ternynck as he kicked off the final pitch session for the recruiting startup awards at UNLEASH, in Amsterdam. As the founder and CEO of SmartRecruiters, MrTed, and others, Jerome knows the nerve it takes to get on a stage in front of hundreds of people and pray they see your vision for the future.


Today, four startups took the stage with vim, and laid it all on the table in the hopes of becoming this conference’s recruiting-tech champion.

First up, MobieTrain, a micro-learning platform for the retail sector. With content at the point of need as well as fun badges and helpful nudges, this app is imparting needed-knowledge without the headache of lengthy courses.


Second on the stage, Career Spark, this company wants to transform career pathing by making people decisions more data-driven rather than opinion based. How? Through machine learning and fact-based data science that helps you learn from your company’s top performers.


Third, Candidate.ID, the platform that turns your recruiters into marketers. Save time and increase the quality of hire with this ATS/CRM integration that includes candidate nurturing and scoring, email marketing, and closed-loop, real-time reporting tools.


And finally, Zapiens, knowledge management software that uses AI to raise the level of intelligence in your company so your employees can get answers fast!


After the pitches, we heard from the judges about who they found impressive, Candidate.ID and MobieTrain emerged as clear front-runners.

“I’m split between Candidate.ID and MobieTrain,” shared Bill Boorman. “Though I am leaning slightly towards the latter because I think a platform that focuses on one sector, in this case, retail, tends to do better.”

“Yes,” agrees China Gorman, “I like that MobieTrain isn’t trying to boil the ocean.”

In the end MobieTrain won out, with Candidate.ID taking a close second. As Jerome pointed out, ”Sometimes it’s better to attack the market with a knife over a hammer.”

The main challenge that judge Yvette Cameron foresees for today’s winner is content creation. A stellar learning flow still needs the right sequence information. It will be interesting to see how this fresh recruiting-tech tackles this in the year to come.

Are you a Startup ready to compete? Check out Hiring Success 19 Recruiting Startup Awards!

Kaya Payseno

Kaya Payseno