Candidate Relationship Management (CRM)Hiring Success Glossary
Candidate relationship management is a model for managing a company’s impressions and interactions with potential and future hires. Much like a sales organization would use a CRM for managing prospects and customers, Recruiters manage leads and prospects – before they become an applicant.
There are several examples of utilizing a CRM model in talent acquisition, including:
- Building and generating leads
- Communicating with individuals to generate interest regarding an open job
- Building talent communities and talent pipelines.